SIDEE LOO ABUURAA GANACSI GUULAYSANKARA
(London, January 20, 2011 Ceegaag Online)
QAYBTII 3AAD
Waa qaybtii 3aad ee barnaamijkii aynu ugu magac daray sidee
loo abuuraa ganacsi guulaysan kara.
Qaybtan
3aad waxaa ku xigi doonaa tusaale aynu ku muujinayno
waxyaalihii aynu hore u soo sheegnay inaga oo dhisi doona
shirkaad cusub una dhamays tiri doona nidaamkeeda ganacsi
(business plan).
Fadlan
qaybtii 1aad ama 2aad qofkaan akhrisan waxaa laga yaabaa in
ay qaybtani ku adkaato, fadlan dib ugu laabo qaybihii hore
haddii aanad hore ula socon casharkan.
Maaraynta shaqaalaha (personnel management):
Beryahan
dambe waxaa la isticmaalaa weedha ah human resource
management halkii laga isticmaali jiray personnel
management, taas oo macnaheedu tahay sidii loo nidaamin laha
ama loo maarayn lahaa shaqaalaha.
Nidaamka
ganacsiga (business plan) waa in ay ka dhex muuqdaan sida
loo maaraynaayo shaqalaha, suaalahan hoose jawaabtoodu waxa
ay kaa caawinaysaa in aad si fudud u nidaamiso shaqaalaha.
·
Mushahaarada ay qaadanayaan waa meeqa?
·
Taba barro noocee ah ayay u baahan yihiin?
·
Meeqa qof ayaa u shaqaynaysa shirkaddan?
·
Nooca shaqaalaha loo baahan yahay (dad xirfad leh, dad aan
xirfad lahayn ama dad takhasus gaar aha leh) miyaa?
·
Halkee, iyo sidee aad u helaysaa shaqaalaha ku habboon
shirkadda?
·
Ma jiraa nidaam ay raacayaan shaqaaluhu oo aad u diyaarisay?
·
Ma qortay qof waliba waxa uu qabanaayo? Haddii aanad qorin
fadlan qor hadda
·
Shaqooyinka qaar kood, ma waxaad u baahan tahay shaqaale ku
meel gaadh ah (temprory employee) mise waxaad u baahan tahay
shaqaale muddo go’an u shaqeeya shirkadda (contract
employee)
Inventory (alaabta taala shirkadda):
Alaab
noocee ah ayaa taala shirkadda, alaab cayriin miyaa (raw
material), zaad (supplies) (sida qalabka, raashinka iwm),
badeecad diyaar ah miyaa (finished goods)?
·
Celceliska qiimaha alaabta kuu taala (waa imisa maalka-kaa
galay qalabka shirkadda)
·
Dhismaha u baahan in la sameeyo xilliyada qaarkood (seasonal
buildups)
Shirkaddaha alaabta kuu keenaya (suppliers):
Waxaad
halkan hoose ku qeexdaa shirkaddaha ama cidda ugu muhiimsan
ee kuu keenaysa badeecadda:
·
Magacyadooda iyo ciwaankooda
·
Nidaamka daymaha iyo siday kuu soo gaadhsiin karaan
badeecadda (credit and delivery policy)
·
Taariikhda shirkadda alaabta kuu keenaysa iyo sida loogu kal
soonaan karo (history and reliability)
·
Nooca iyo cadadka alaabta ay keenayaan (type and amount of
goods)
Ma
leedahay in kabadan hal supplier haddad u baahato mararka
qaarkood (as a backup)
Miyay
jirtaa cabsi aad ka qabto in ay alaabtu kaa kala go’do amaba
waqtiga saxda ah lagu soo gaadhsiin waayo?
Qiimaha
ay kuugu imaanayso alaabtu miyuu is bed bedelayaa mise waa
wax taagan, haddii is bed bedel uu jiro sidaad ula
macmiilaysaa?
Nidaamka daynta (credit policy):
·
Ma kuu qorshaysan tahay in aad deyn wax ku iibiso?
·
Miyay jirtaa baahi aad u qabto in aad deyn wax ku iibiso?
·
Haddii ay tahay haa, waa maxay go’aanka kaaga yaala in aad
deyn bixiso? Meeqa ayaase ugu badan oo aad deyn ku bixin
kartaa?
·
Sidee ayaad u ogaan kartaa in qofka deynta qaadanayaa uu
yahay qof la aamini karo?
·
Haddii aad kordhiso muddada deynta maxaa saamayn ah oo ay ku
yeelan kartaa shirkadda?
Maaraynta deymaha ka maqan shirkadda(managing accounts
receivable):
Hadiiba
aad kordhiso waqtiga deynta waa in aad kordhisaa si bil bil
ah si aad u ogaato lacagta kaaga maqan macaamiisha isla
markaana aad u feejignaato, si aad u yarayso deymaha.
Tusaale
ku muuji deynta guud ee kaa maqan iyo bil walba inta aad
filayso in ay soo xarooto,
shax ku
muuji 3da bilood ee soo socda deynta usoo xaroonaysa
shirkadda.
Waa in
uu jiraa nidaam u dejisan shirkadda oo lagula dhaqmaayo
dadka si caajis ah u bixiya deymaha taas oo noqon karta:
·
Goorma ayaa ugu soo horaysa oo aad wacaysaa?
·
Goorma ayaad warqad u diraysaa?
·
Goorma ayaad u sheegaysaa abukataha shirkaddu in uu la
xidhiidho?
Maaraynta deymaha shirkaddu ay qabto (managing accounts
payabale)
Waa in
sidoo kale ay shirkaddu maaraysaa deymaha ay qabto sida
deymaha ay ka qabto cida kuu keenaysa alaabta (suppliers).
Tani waxa ay kaa caawinaysaa in aad nidaamsato sidii aad u
bixin lahayd daynta iyo goorta aad bixin rabto. Haddii aad
isku daydo in aad hore ka bixiso waxay kaa yaray naysaa
lacagta naqadka ah (cash), haddii aad gadaal ka bixisana
waxa ay dhaawacaysaa wixii lagaa dhimi jiray iyo deyntii
lagu siin jiray (haddii aad ogaato in ay dib kaaga dhacayso
xiligii aad bixin lahayd waa in aad wacdo daymiyaha oo aad
wargeliso inta aan la gaadhin waqtigii la iska rabay).
Shirkaddaha ama cidda aad wax ka gadanaysaa miyay kuu soo
ban dhigeen haddii aad deynta hore ka bixiso in ay kaa dhimi
doonaan sixirka badeecadda aad ka qaadato.
Tusaale
shax ah ku muuji deymaha laga rabo shirkadda 3da bilood ee
soo socda
Maamulka iyo maaraynta shirkadda (management and
organisation):
Yaa
maaraynaya shaqo maalmeedka shirkadda (managing daily
activities)? Maxaa khibrad ah oo qofkaasi kusoo siyaadin
karaa shirkadda? Maxuu xirfad dheeri ah qofkaasi leeyahay?
Majiraa qorshe ay shirkaddu kus sii soconayso haddiiba
qofkaasi ka tago shirkadda amaba awoodiisu yaraato?
Haddii
ay shaqaaluhu ay kabadan yihiin 12, samee shax nidaamsan oo
aad ku sheegayso sida loo kala sareeyo maamulka, kuna cadee
masuuliyadaa cidwalba iyo shaqooyinka muhiimka ah. Haddii
aad raadinayso maal gelin si kooban u sheeg dadka hawl
wadeenada ka ah shirkadda iyo cida iska leh ba.
Taliyayaasha iyo xirfad leyda (professional and advisory
support)
Halkan
hoose ku tax:
·
Golaha sare ee shirkadda (board of directors), ogow golahani
waa gole uu soo doorto dadka samilayda ah ee
shirkadda(shareholders), ujeedada loo doortayna waa in
maareeyaan arimaha shirkadda.
·
Golaha hawladeenada shirkadda (executive directors), golahan
waa golaha dhinaca maamulka gaar ahaan hawl maalmeedka
(daily activities).
·
Guddida la talinta maamulka (management advisory board)
·
Qaybta sharciga ama qareenka (attorney)
·
Xisaabiyaha (accountant)
·
La taliyayaal (consultants).
·
NB: casharo gaar ah ayaanu ka dhigi doonaa waxa uu yahay iyo
mid waliba waxa uu qabto iyo waliba waxa ay ku kala duwan
yihiin. Board of directors, Executive Board, Directors,
Managers, President, Chairman.
Cadaynta maaliyadda gaarka loo lee yahay (personal financial
statement):
Marka
lagu daro maliyadda gaarka loo leeyahy qof wal oo mulkiile
ah ama saamiile ah, waa inuu tusaa hantida maguurtada ah
amaba deymaha lagu leeyahay ee ka baxsan amaba maaliyada
saafiga ah ee qofku leeyahay. Mulkiilayaashu wa in ay
cadeeyaan hantida ay gaarka u leeyihiin ee ay ku maal
galinayaan shirkaddan, bayaankani waxaa uu ku tusayaa wixii
diyaar ah. Bangiyada iyo dadka maalgeliyayaashu ayaa badanaa
u baahan warbxin tan.
Kharashka bilowga iyo raasamaalka (startup expenses and
capitalization)
Waxay
shirkaddu ay la kulmi doontaa kharash layidhaa kharashka
bilowga ah (startup expenses) ka hor inta aanay bilaabin
shaqada. Waxaa muhiim ah in si sax ah loo qiyaaso kedib
waxaa suurto gal ah in aad hesho maal gelin ku filan
shirkadda.
Xataa
haddii aad samyso daraasad fiican, waxaa laga maarmaan ah
haddii la furaayo ganacsi cusub in lagalo kharash ka badan
inta lagu talo galay. Si kastaba ha ahaato e waxaa jira laba
dariiqo oo aad ku samayn karto gunnooyinka u yimaada si
layaab leh. Ta hore waa in aad ku darto hoos galis yar
(padding) shay wal oo aad iibinayso. Talaabada labaad waa in
aad ku kordhiso xarriiq kale oo la yidhaa lama filaan
(contingencies) koot
ada aan
la arkaynin.
Latasho
shirkadaha kale ama cid kale oo bilaabay shirkaddan oo kale
si aad fikrad uga hesho inta silama filaan ah kharash ku soo
galay. Haddii aad weydo warbixin sax ah , waxaan ku talin
lahaa in aad ku talo gasho boqolkiiba labaatan in ay noqdaan
kharashka aan lagu talo gelin ee kharashka bilowga ah.
Sharrax
daraasadaada iyo sida ay kuula muuqato saadasha kharash yada
(forecasts of expenses)
Sheeg
meesha laga helaayo, cadadka, iyo shuruudaha looga baahan
yahay deynta, sidoo kale si qoto dheer u sharrax inta ay
bixinayaan dadka maal geliyayaasha ahi iyo inta ay
boqolkiiba ka qaadanayaan mulkiilayaashu.
Qorshaha maaliyada (financial plan):
Nidaamka
maaliyaddu waxa uu ka kooban yahay saadaasha 12 bilood oo
faaiido ama khasaare ah, sidee u aragtaa lacagta naqadka ah
ee kusoo galaaya (cash-flow projection). In aad ogaato
nidaamka dhaqaalaha ee shirkadu waxa ay ku tusaysaa kolba
heerka ay shirkaddu marayso.
Saadaasha iibku waxa ay ka imaanaysaa saadaasha iibka ee aad
samaysay, qiimaha badeecada aad iibisay (cost of goods
sold), kharashka, iyo faaiidada bil ilaa bil ee sannad walba.
Saadaasha faaiidada iyo khasaaraha ee 12-billod:
Dad
badan oo ganacsato ah ayaa ka fekira saadaasha faiidada iyo
khasaaraha ee 12-bilood ee sannadkii.
Faaiidada saadaashu waa in ay la socotaa ka sheekayn
waxyalaaha ugu waaweyn ee faaidada iyo khasaraha keena ama
keenay.
Xusuusta daraasada ( Research notes):
Si
fiican ugu taxadir qoraalka daraasada iyo qiyaasta ah ee aad
samaysay. Sidaa daradeed waxaad gadaal ka sharrixi kartaa
haddii loo baahdo warar dheeri ah. Haddii aad u baahato in
aad ku noqoto qorshahaaga way kuu fududaanaysaa hadhaw.
Dabcan,
qor waxyaalaha muhiimka ah ee aad daraasaysay, gaar ahaan
meelaha aad rajaynayso in isbedel degdegi uu ka yimaado.
Qorshaha
saadaasha afarta sanno (three or five-year profit
projection):
Qorshaha
12 bilood waa xuddunta qorshahaaga maaliyadeed. Laakiin
qorshaha saadaasha shanta sanno waxa uu kaa caawinayaa
saadaasha wixii kabadan 1 sanno.
Saadaasha Lacagta naqadka (projected cash flow):
Haddii
saadaasha faaidada ay tahay wadnaha saadasha ganacsigaaga,
lacagta naqadka ahi (cash flow) waa dhiiga. Ganacsigu inta
badan waxa uu u guul daraystaa waxa ay bixin kari waayaan
biilashooda. Qayb kasta oo qorshahaaga ganacsi kamid ahi waa
muhiim (business plan) laakiin majiraan wax la mid ah iyadoo
lacagta naqadka ahi ay kaa yaraato (run out of cash).
Waa in
aad si kalsooni leh aad u daristo dhaqaalaha aad u baahan
tahay inta aanad bilaabin waxba, cadayso kharashka wax lagu
bilaabayo, kharashka lagu shaqaynaayo, iyo kaydka loo baahan
yahay. Waxay daraasadani ay ku tusin doontaa in aanay hadhaw
kaa yaraan dhaqalaaha aad u baahan tahay.
Diyaarinta saadasha dhaqaalaha shirkaddu ma aha wax adag waa
wax waadix ah oo aad ku ogaanayso waxa aad haysato.
Lacagta
naqadka ah ee aad haysataa waxa ay ku tusaysaa in
raasamaalka aad ku shaqaynaysaa kugu filan yahay iyo in
kale. Run ahaantii haddii lacagta naqadka (cash) ah ee aad
rajaynaysaa ay u socoto dhinaca sii yaraansho, waxaad u
baahan tahay lacag aad wax ku bilowdo. Nidaamkani waxa kale
oo uu ku tusayaa in aad ogaato marka aad u baahan tahay deyn
iyo in kale.
Sharraxaad fiican ka bixi qiyaasaha lacagta kusoo galaysa,
tusaale ahaan haddii aad bil wax gado, goorma ayaad soo
uruurinaysaa naqadka (cash)? Marka aad soo iibinayso alaabta
shirkadda u baahan tahay (inventory) iyo qalabka kalaba, ma
waxaa lagaa rabaa in aad hore soo mariso mise in aad gadaal
ka bixiso? Arintani sidee ayay u saamaynaysaa lacagta
naqadka ah ee aad haysay (cash flow).
Kharashka qaar miyaa lagaa rabaa in aad sii hori mariso?
Goorma?
Majiraan
kharashad aan caadi ahayn sida cashuur la bixiyo afartii
biloodba mar, waxyaalaha dayactirka u baahan iyo dibu
habaynta.
Bixinta
deymaha, qalabaka lasoo gadayo, iyo waxyaalaha uu la baxayo
cida shirkadda iska lihi badanaa laguma xuso cadaymaha
faaiidada iyo khasaaraha, laakiin runtii waa lacag kaa
baxyasa, laakiin hubi in aad gelisay lacagta kaa baxday.
Dabcan,
hoos u dhacu kama muuqanaayo lacagta naqadka ah ee lahayo,
maxaa yeelay weli maad eegin.
Maalinta la furaayo buuga lagu qoraayo kaydka wixii maaliyad
taala (opening day balance sheet):
Balance-sheet (waa bayaan ama meel ay ku cad yihiin guud
ahaan hantida (assets) iyo deymaha (liabilities) ay leedahay
shirkaddi muddo go’an). waa waxyaalaha aasaska u ah
warbixinta maaliyadeed ee shirkadda. Balance-sheet waxa ay
tusisaa maxaa hanti u taala shirkadda (assets) maxaase deyn
u maqan (liabilities). Deynta(liability) marka laga jaro
hantida maguuritaanka ah (asset), waxa soo hadha waa xaqa uu
leeyahay mulkiiluhu (owners’ equity).
Break-even analysis: si fiican halkan u fiiri.
Sifaynta
nidaamka shirkada (refining the plan):
Uruurinta maalgelinta (Raising capital):
Bangiyadu waxa ay u baahan yihiin cadaymo wixii aad soo
dalbanayso. Haddii aad rabto in aad qorshagaaga ganacsi aad
tusto daymiyayaasha waa in ay ku jiraan:
§
Meeqa deyn ah ayaad rabtaa
§
Sidee maal gelintaa loo isticmaalayaa
§
Maaliyadani maxay dhamays tiraysaa, sidee ayayse ganacsiga u
xoogaynaysaa.
Maalgeliyayaasha (investors):
Maal-geliyayaashu waa ay kala muuqaal ama aragati duwan
yihiin. ugu horaynba waxa ay filayaan horumar aad u weyn.
Waxaana ay rajaynayaan in ay ogaadaan wax yaalaha soo socda:
·
Maaliyadda loo baahan yahay waqtiga gaaban (funds needed
short-term)
·
Maalgalinta loo baahan yahay laba ila shan sanno (funds
needed in two to five years)
·
Sidee shirkaddu u isticmaalaysaa maal gelinta? Maal gelin
tani ma tahay mid dhamys tiri karta baahida shirkadda?
·
Goorma ayaa la rajaynyaa in ay soo laabato maal-gelinta la
sameeyay (estimated return on investment)
·
Nidaamka maal-geliyayaashu uga baxayaan haddii ay waxba
socon waayaan (exit strategy for investors)
·
Boqolkiiba imisa ayay mulkiilayaashu ka qaadanayaan saami
layda (waa in ay jirtaa qiime ay isla ogyihiin oo ay
mulkiilayaashu ka qaadanayaan saamilayda maadama la rabo in
ay shirkadda faaiido soo saarto)
·
Fara gelin intee leeg ayay saamilaydu ay ku leedahay
maamulka shirkadda
Nooca ganacsiga (Type of business):
Shirkadaha wax soo saara (manufacturing):
-
·
Nidaaminta heerarka tacab soo saar (planned production
levels)
-
·
Qiimaha dariiqyada wax soo saar (prices per product line)
-
·
Faaiidada guud
-
·
Xadidida cadadka wax soo saarka (limit amount of
production)
-
·
Awooda
wax soo saarka qalabka
-
·
Nidaamka maamulida alaabta lasoo iibinaayo
Adeega
ganacsiyada (service businesses):
·
Shirkaddaha iibiya adeegyada ganacsigu waxa ay ii biyaan
badeecad aan lataaban karin (intangible produts). Badanaa
waa ay ka dhib yar yihiin ganacsiyada kale, laakiin waxa ay
leeyihiin qiimo shaqaale aad u sareeya iyo guud ahaan
hantida maguurtada oon badnayn.
-
·
Waa
maxay meelaha ugu muhiimsan ee ay shirkaddani ku
tartamaysaa ama ku loollamaysaa?
-
·
Sixirka ama qiimaha wax iibinta
-
·
Qaabka
loo dejinaayo sixirka qiimaha
-
·
Sida
loo maamulaayo wax soo saarka
-
·
Nidaamka loo ilaalinaayo tayada, heerka, ama heerka tayada
shirkadda.
-
·
Sidee
ayaad u cabiraysaa heerka wax soo saar ee shaqaalaha
-
·
Boqolkiiba imisa shaqo ayay shirkaddo kale kusiiyaan? Wax
faaiido ah ma ka heshaa shirkaddu.
-
·
Deymaha bixinta iyo nidaamyada loo soo uruurinaayo
-
·
Nidaamka loo ilaalinaayo macaamiisha
Ganaciga
tafaariiqda ah (Retail business)
Sawirka
shirkadda (company image)
Sixir
goynta (pricing):
·
Sharaxaad ka bixi qorshaha sixir kordhinta (markup policy).
·
Sixirka qiimuhu waa in uu noqdaa mid faaiido dhalaaya, oo ah
mid loollamaaya iyadoo loo eegaayo sawirka shirkadda.
Waxaa jira kelmado afsoomaaliga inta badan ku adag in lagu
sheego, laakiin waxaan samayn doonaa cashar gaar ah oo aan
kelmadaha u baahan in la sharraxo aan ku qeexi doono
inshaLLAAH.
Lasoco qaybta 4aad.
Mustafe
Ibraahim
mustaf1970@hotmail.co.uk
Uk.
webmaster@ceegaag.com |